Longview
Branding
Melbourne, Australia
2024
Longview Capital Partners is a wealth management organisation prioritising long-term relationships and tailored financial planning. We designed a brand that integrates organic and abstract shapes
to resemble natural landscapes with a linear and clean design aesthetic and a sophisticated tone.
We used a lot of white, and inspirational nature photography illustrating how our daily existence interacts with the natural flow of things. The terms 'longevity' and 'excellence' are well represented
in the logo elements and in how they interact from a motion perspective.
to resemble natural landscapes with a linear and clean design aesthetic and a sophisticated tone.
We used a lot of white, and inspirational nature photography illustrating how our daily existence interacts with the natural flow of things. The terms 'longevity' and 'excellence' are well represented
in the logo elements and in how they interact from a motion perspective.
SERVICES
Logo Design, Brand Identity
Logo Design, Brand Identity